Raju Kumar's Digiperform Guide: Course Details, Fees & Reviews

Hey there! I’m Raju Kumar, a passionate digital marketer who’s been in the industry long enough to see it grow, shift, and evolve into one of the most in-demand career fields today.

Whether you’re a student, job seeker, or entrepreneur, you’ve probably come across the term “digital marketing” more times than you can count.

What is Digital Marketing?

Simply put, digital marketing is the art (and science) of promoting products or services using the internet. This includes everything from SEO (Search Engine Optimization), Google Ads, social media marketing, email campaigns, content creation, and more. In today’s world, if a business isn’t online, it’s invisible.

Why Certified Training Matters in 2025

Now, let’s be real: there’s a ton of information out there. You can Google “how to run Facebook ads” and find hundreds of free tutorials. But in 2025, companies are no longer looking for trial-and-error marketers. They want professionals who are certified, trained, and job-ready. That’s where proper digital marketing institutes come in.

Having a recognized certification isn’t just about the paper—it shows you’ve gone through structured training, practiced with real tools, and understand how to apply strategy, not just theory.

In this Digiperform Digital Marketing Institute Guide, I’ll be sharing everything you need to know about Digiperform, one of the most recognized names in digital marketing education in India.

With 40+ centers across the country and thousands of students trained, it’s a trusted name among beginners and professionals alike.

Who Am I, and Why Should You Trust Me?

As I said earlier, I’m Raju Kumar, a digital marketer who started from scratch—just like you might be right now. I’ve gone through the struggle of learning, failing, re-learning, and finally finding the right path.

I now help aspiring marketers choose the right training, build their skills, and launch their careers. This guide is not just informational—it’s personal. I’ve created it to help you make a smart, confident decision about your digital future.

Also Read: SEO Glossary: Terms & Definitions [Learn Digital Marketing]

Overview of Digiperform Institute

If you’re researching digital marketing courses, you’ve likely come across the name Digiperform more than once. And for good reason.

In this Digiperform Digital Marketing Institute Guide, I want to give you a clear picture of what Digiperform is, what it offers, and why it’s gained so much popularity across India.

Digiperform is a dedicated digital marketing training institute that focuses on practical, job-ready education.

Unlike some online platforms that only offer recorded videos or outdated content, Digiperform provides structured, hands-on training through a mix of live classes, assignments, tools practice, and real-time feedback.

They offer both online and offline options, which makes learning flexible—something I personally value as a marketer.

The goal? To create professionals who can confidently work on SEO campaigns, social media strategies, Google Ads, email marketing, analytics, and more—from day one on the job.

History & Industry Reputation

Digiperform was founded in 2014, and since then, it has built a solid reputation in the Indian digital education space. It’s one of the few institutes that has continuously updated its curriculum to keep up with the fast-changing digital landscape.

I’ve interacted with many students who graduated from Digiperform and are now working in reputable companies or freelancing successfully. That speaks volumes about the institute’s training quality.

In fact, many HR professionals and agencies now recognize Digiperform certifications as credible proof of digital marketing expertise.

Key Stats You Should Know

Let’s talk numbers—because they tell their own story:

Established in: 2014
Students Trained: Over 45,000+ across India
Centers: More than 40+ physical locations
Courses Offered: Beginner to advanced digital marketing programs
Certifications: 15+ globally recognized certificates (Google, Facebook, HubSpot & more)

That kind of reach doesn’t happen overnight. Digiperform has earned its place among the top-tier digital marketing institutes in India.

If you’re serious about your future in this field, Digiperform is definitely a name to keep on your radar. In the next part of this Digiperform Digital Marketing Institute Guide, I’ll break down why people choose Digiperform over other options—and whether you should too.

Also Read: Why You Should Learn Digital Marketing in Today’s World

Why Choose Digiperform?

Choosing the right digital marketing institute can shape your entire learning experience and future career. With so many options available today, it’s easy to feel overwhelmed. In this Digiperform Digital Marketing Institute Guide, I want to explain why Digiperform is a smart choice for anyone serious about building a future in digital marketing.

As someone who’s worked in the field, learned from experience, and mentored others, I’ve seen first-hand what separates average institutes from great ones. Digiperform stands out for all the right reasons.

Institute credibility and brand value

Digiperform has earned a strong reputation since it started in 2014. With more than 40 centers across India and thousands of students trained, it’s now a well-known name in digital marketing education. This kind of brand value adds real weight to your resume.

Employers recognize the Digiperform name, and having their certification gives you an edge when applying for jobs. It shows that you’ve gone through a reliable and structured program.

Curriculum created by industry experts

One of the things I like most about Digiperform—and something I always highlight in this Digiperform Digital Marketing Institute Guide—is the way their curriculum is built.

It’s not just theory from a textbook. Their course content is created by professionals who are actively working in the digital marketing world. That means you learn the latest tools, techniques, and strategies that are actually being used in real businesses today.

Some of the topics you’ll cover include:

Search Engine Optimization (SEO)
Google Ads and paid search
Social media marketing
Content and email marketing
Affiliate marketing
Web analytics
E-commerce marketing

The course gives you a 360-degree understanding of how digital marketing works.

Hands-on training and LMS access

This is a big reason why Digiperform is so effective. It’s not just about sitting in a class and taking notes. You’ll be doing real projects and tasks—things that prepare you for actual work in the field.

You also get access to their Learning Management System (LMS), where you can watch recorded classes, complete quizzes, download resources, and keep track of your progress. It’s a full system that supports you from the beginning of the course to the end.

Real student success stories

I’ve personally talked to many Digiperform students who are now working with top companies or running their own digital agencies. Some started with no experience at all and are now managing digital campaigns for big brands.

These are not just promotional stories—they’re real examples of how proper training and dedication can lead to real success. And honestly, that’s what any course should aim for: to give you skills that create opportunities.

If you’re asking yourself whether Digiperform is worth it, I hope this section of the Digiperform Digital Marketing Institute Guide gives you clarity. Up next, I’ll break down the full course structure so you can see exactly what you’ll learn.

Also Read: Best Ways to Learn Digital Marketing at Home for Free

Digiperform Course Breakdown

Now that you know why Digiperform is a trusted name, let’s dive into the heart of this Digiperform Digital Marketing Institute Guide — the course itself. Understanding the course modules, skills you’ll learn, and how the training is delivered will help you decide if it’s the right fit for you.

Complete module overview

Digiperform offers a comprehensive digital marketing program that covers everything from the basics to advanced strategies. The course is designed to give you hands-on experience and make you job-ready by the time you finish.

Here’s a quick overview of the main modules you can expect:

Introduction to Digital Marketing
Website Planning and WordPress Basics
Search Engine Optimization (SEO)
Google Ads and Pay-Per-Click (PPC) Advertising
Social Media Marketing (SMM) on platforms like Facebook, Instagram, LinkedIn
Email Marketing and Automation
Affiliate Marketing
Content Marketing and Blogging
Web Analytics using Google Analytics
Online Reputation Management
E-commerce Marketing
Lead Generation and Conversion Optimization

Each module includes practical assignments and case studies to ensure you don’t just learn the theory but also how to apply it.

Key skills taught

By the end of the course, you will have developed essential skills including:

How to optimize websites to rank higher in search engines
Creating and managing paid ad campaigns on Google and social media
Building effective social media strategies that engage audiences
Writing compelling content that converts
Tracking and analyzing data to improve marketing results
Managing email marketing campaigns to nurture leads
Understanding affiliate marketing to generate additional revenue
Handling online reputation and brand management
Running e-commerce marketing campaigns
Generating leads and optimizing conversion funnels

These are the skills companies look for when hiring digital marketers, and you’ll be able to demonstrate them confidently.

Duration and learning formats

Digiperform offers flexible learning options to suit different lifestyles and needs. You can choose:

Offline classroom training at one of their centers if you prefer face-to-face interaction
Online live classes that you can attend from anywhere
Hybrid models that combine both offline and online learning for maximum flexibility

Typically, the course duration ranges from 3 to 6 months depending on the batch and mode you select. They also offer weekend and weekday batches to accommodate working professionals and students.

Understanding the course layout is crucial before investing your time and money. In the next section of this Digiperform Digital Marketing Institute Guide, I’ll explain the certification process and why it’s important.

Also Read: Top Freelancing Platform for Passive Source of Income in Digital Marketing 2025

Digiperform Certifications Explained

One of the biggest reasons many students choose Digiperform is because of the valuable certifications you receive after completing the course. In this part of the Digiperform Digital Marketing Institute Guide, I’ll explain how these certifications work and why they matter for your career.

What certifications does Digiperform offer?

Digiperform provides multiple certifications that cover different aspects of digital marketing. These certificates are awarded after you complete the course modules and pass the assessments or projects. Some of the popular certifications include:

Digital Marketing Professional Certificate
SEO Specialist Certificate
Social Media Marketing Certificate
Google Ads and PPC Certificate
Content Marketing Certificate
Web Analytics Certificate

These certifications are designed to demonstrate your skills in specific digital marketing areas, making you more attractive to employers and clients.

Recognition by industry leaders

Digiperform certifications are recognized by many companies and digital marketing agencies in India and beyond. The curriculum is aligned with industry standards, and the institute partners with global platforms like Google and Facebook to provide up-to-date training.

When employers see a Digiperform certification on your resume, they know you’ve been trained with practical knowledge, not just theory. This can give you a competitive advantage when applying for jobs or freelance projects.

How certifications help job seekers

Having a certification from Digiperform shows that you’ve invested time and effort into learning digital marketing the right way. It builds trust and credibility with employers who want proof that you understand the tools and strategies needed to succeed.

Beyond getting a job, these certifications also boost your confidence. You’ll have a clear understanding of your skills and how to apply them, which is essential when starting your career or growing your freelance business.

In the next section of this Digiperform Digital Marketing Institute Guide, I’ll break down the fee structure and scholarship options so you know what to expect financially.

Also Read: How Do I Start a Job in Digital Marketing at Entry Levels?

Fee Structure & Scholarship Info

Understanding the cost of a course is a crucial part of planning your digital marketing journey. In this section of the Digiperform Digital Marketing Institute Guide, I’ll give you a clear picture of the fee structure and available scholarship options so you can make an informed decision.

What does Digiperform’s course fee look like?

The fee for Digiperform’s digital marketing courses typically ranges between ₹35,000 and ₹75,000, depending on the course level, duration, and learning format (online or offline). Some centers may have slight variations in pricing, but this range is a good estimate.

This fee usually includes access to all course modules, learning materials, LMS platform, practical assignments, and certification exams. Some centers may also offer additional services like placement assistance within the package.

Are there scholarships or discounts available?

Yes, Digiperform understands that cost can be a barrier for many aspiring marketers. That’s why they often offer scholarships, early-bird discounts, and installment payment options to make the course more affordable.

Scholarships may be based on merit or need and are subject to availability, so it’s worth checking with your nearest Digiperform center or the official website for current offers.

Is it worth the investment?

From my experience as a digital marketer and trainer, investing in quality training like Digiperform is well worth it if you’re serious about building a career. The structured learning, hands-on experience, and certification you get can open doors that self-study often cannot.

Keep in mind that digital marketing skills are highly in demand, and a good course like this can help you land better jobs or freelance gigs, making your investment pay off quickly.

Next, in this Digiperform Digital Marketing Institute Guide, I’ll explain the placement support you can expect after completing the course.

Also Read: How Do You Get Your First Client as an Digital Marketing Agency Owner?

Digiperform Placement Support

One of the biggest concerns for anyone investing in a digital marketing course is job placement. In this part of the Digiperform Digital Marketing Institute Guide, I’ll explain how Digiperform supports its students in finding real job opportunities after training.

What kind of placement support does Digiperform provide?

Digiperform has a dedicated placement cell that works closely with students to connect them with job openings in digital marketing. This support includes:

Resume building and interview preparation
Access to job listings and internship opportunities
Mock interviews and skill assessments
Networking events and company tie-ups

The goal is to help you transition smoothly from training to a professional role.

Companies hiring from Digiperform

Over the years, Digiperform has built strong relationships with a variety of companies—from startups to established brands. Many organizations recognize Digiperform certifications and regularly hire their graduates.

Some sectors where students find opportunities include IT companies, digital marketing agencies, e-commerce businesses, and media firms.

Internship and job assistance services

Digiperform also offers internship programs where students can gain practical experience working on real projects. Internships often turn into full-time job offers if you perform well.

Additionally, the placement team actively shares freelance opportunities for students interested in starting their own digital marketing business or working independently.

Having a course with good placement support can make a huge difference in starting your career confidently. In the next part of this Digiperform Digital Marketing Institute Guide, I’ll discuss who should take this course and what kind of career outcomes you can expect.

Who Should Take This Course?

Digital marketing is a vast field with opportunities for people from different backgrounds. In this section of the Digiperform Digital Marketing Institute Guide, I’ll help you figure out if this course is right for you.

Ideal candidates for Digiperform’s course

Students and fresh graduates who want to build a career in digital marketing
Working professionals looking to switch careers or upskill
Entrepreneurs and business owners who want to grow their online presence
Freelancers and consultants wanting to expand their digital marketing services
Marketing professionals aiming to add digital skills to their portfolio

If you’re motivated to learn practical skills and willing to put in the effort, this course can be a perfect fit regardless of your prior experience.

Career outcomes you can expect

After completing the course and gaining certification, you can apply for roles such as:

Digital Marketing Executive or Specialist
SEO Analyst
Social Media Manager
PPC or Google Ads Specialist
Content Marketer or Strategist
Email Marketing Executive
Affiliate Marketing Manager
Digital Marketing Freelancer or Consultant

Many Digiperform alumni have successfully landed jobs in reputed companies or started their own agencies. With continuous learning and real-world practice, your possibilities in this field are wide open.

Pros & Cons of Digiperform

Ready to take the next step in your digital marketing journey? In this part of the Digiperform Digital Marketing Institute Guide, I’ll walk you through the Pro and Cons.

Pros

Comprehensive Course Curriculum
Digiperform covers a wide range of digital marketing topics—from SEO to PPC, social media, content marketing, and analytics—providing a solid foundation for beginners and intermediate learners.
Flexible Learning Formats
Whether you prefer classroom sessions, online live classes, or a hybrid model, Digiperform offers options to suit different needs and schedules.
Industry-Aligned Certification
The certifications are recognized by many employers and agencies, helping students boost their resumes and job prospects.
Hands-On Practical Training
Assignments, live projects, and case studies enable students to apply concepts in real scenarios, making the learning experience more effective.
Placement Assistance
The institute has a dedicated placement cell that helps students with resume building, interview preparation, and connects them to job and internship opportunities.

Cons

Lack of Student Support and Feedback System
Unlike some top institutes like IIDE, Digiperform lacks a strong, structured student support system. There is minimal mechanism to get actual feedback from students, which affects the overall improvement of the course and experience.
Limited Motivation and Engagement Activities
Digiperform does not actively organize competitions, industry visits, or other engagement activities that can motivate students to learn, network, and evolve in the field. This is something IIDE and similar institutes excel at, creating an inspiring learning environment.
Syllabus Needs Updating
Some parts of the syllabus feel a bit outdated and don’t fully reflect the latest tools, techniques, and industry trends. Digital marketing changes rapidly, and courses need constant updating to stay relevant.
Trainer Knowledge Varies
While some trainers are experienced, others lack complete and deep knowledge across the entire digital marketing domain, which can impact the quality of learning and student confidence.
Batch Size and Individual Attention
Large batch sizes in some centers may limit personalized attention, making it harder for students to clarify doubts or get customized guidance.
Promises vs. Actual Support
Digiperform may promise a lot upfront to get you enrolled, but if you face problems or need help during or after the course, the support can be lacking or unavailable. This gap can be frustrating for students who expect consistent guidance.
Placement and Internship Quality
The so-called placements are often internships or entry-level roles with low pay (around ₹10,000–₹15,000), mostly in small companies rather than big brands as sometimes advertised. This reflects a gap in the teaching methods and industry connections, leaving students with limited real-world job opportunities.

Also Read: Digital Marketing Course Syllabus – Learn Digital Marketing

How to Get Started with Digiperform

Starting your digital marketing journey with Digiperform is simple, but there are a few important things to keep in mind before you enroll. In this final part of the Digiperform Digital Marketing Institute Guide, I’ll walk you through the steps to register and offer some tips to ensure you choose the right course and center.

How to register and enroll

Visit the official Digiperform website or contact your nearest Digiperform center.
Choose your preferred course and batch based on your schedule and learning format (online, offline, or hybrid).
Fill out the registration form either online or in person.
Pay the course fee through the available payment methods (some centers allow installment plans).
Receive confirmation of your enrollment along with access to the Learning Management System (LMS) and study materials.

Things to check before joining a center

Before finalizing your enrollment, make sure to:

Verify the institute’s location and facilities if you plan to attend offline classes.
Check the credentials of trainers to ensure they have relevant industry experience.
Ask about the batch size to confirm you’ll get enough individual attention.
Understand the placement support and internship opportunities available.
Review the refund and cancellation policies for your peace of mind.

Try a free demo class

If you’re unsure whether the course or teaching style suits you, Digiperform often offers free demo classes. Attending a demo session is a great way to:

Experience the teaching methods firsthand.
Get a feel for the course structure and pace.
Ask questions directly to the trainers before committing.

I highly recommend taking advantage of this option—it’s a no-risk way to decide if Digiperform is right for you.

With these tips and steps, you’re ready to start your digital marketing journey with confidence. Thanks for following this Digiperform Digital Marketing Institute Guide. If you need any more advice or help, just let me know!

Also Read: How Can We Measure Digital Marketing ROI?

My Personal Advice as a Digital Marketer (Raju Kumar)

Having been in the digital marketing field for years and guiding many learners, I want to share some personal advice to help you get the most out of your journey with Digiperform or any other institute.

Tips for choosing the right institute

Look beyond just the brand name. Check reviews, talk to alumni, and understand the course content before you decide.
Ensure the institute offers practical training, not just theory. Digital marketing is all about applying skills in real campaigns.
Choose an institute that provides good placement support or internship opportunities, especially if you’re starting fresh.
Flexibility matters—pick a learning format that fits your lifestyle, whether online, offline, or hybrid.

How to prepare before joining

Brush up on basics like computer skills and internet navigation if you’re new to the digital world.
Set clear goals about what you want to achieve from the course—whether it’s a new job, freelancing, or growing your business.
Dedicate regular time for classes and practice. Consistency is key in mastering digital marketing.
Stay curious and be ready to experiment. Digital marketing trends change fast, so a learning mindset is crucial.

Mistakes to avoid

Don’t expect overnight success or magic results. It takes time and effort to see real growth.
Avoid institutes that promise guaranteed jobs without proof or those that push only theory-heavy courses.
Don’t ignore practical assignments and projects—they are your best way to learn.
Avoid spreading yourself too thin by taking too many courses at once. Focus on mastering one comprehensive program first.

Realistic expectations from the course

The course will equip you with essential digital marketing skills and certifications.
It will prepare you for entry to mid-level roles, but building expertise beyond that requires continued learning and experience.
Your success depends on how much effort you put into practicing what you learn and applying it in real scenarios.
Think of the course as a foundation—your career growth will build on this with time and hands-on work.

I hope these tips help you make the best choices and succeed in your digital marketing career. If you want more guidance or have questions, feel free to reach out!

Conclusion

After exploring every angle of Digiperform in this guide, the big question remains: Is Digiperform worth it in 2025? My honest answer is yes. Digiperform continues to adapt its curriculum and training methods to the latest digital marketing trends, making it a reliable choice for anyone serious about building a career in this fast-evolving field.

The combination of industry-relevant content, hands-on training, and strong certification gives you a solid foundation to start or boost your digital marketing journey.

Choosing the right digital marketing institute is an important decision, and Digiperform stands out as a reputable and practical option. But remember, success depends on your commitment to learning and applying what you study. The course is a tool, and your effort is the engine.

If you’re ready to invest in yourself and develop real digital marketing skills, Digiperform can be the stepping stone you need.

If you have any questions or want personalized advice about starting your digital marketing career, feel free to reach out to me, Raju Kumar. I’m here to guide you through your journey, share tips, and help you make the best decisions.

Your digital marketing career starts with a single step — take it today!

Raju Kumar Top Digital Marketer